Monday, February 23, 2009

Top 13 Facebook Marketing Tips Part 1

Tips for marketing yourself on Facebook. Because there is no more important brand image to maintain than your own.

Part 1 of a two-part series....

13) Constantly update your Status

This one is a no brainer. If you don't update your status then why would you even bother marketing yourself via Facebook. If this applies to you, then I suggest that you focus your efforts instead on helping to improve my facebook brand image.


12) Comment on your own Status

By lengthening the visual space surrounding your Status Message you separate it a bit from the neighboring Status Messages in the list.  This makes it more likely to catch the eye of friends scrolling through the list, helping to give prominence to whatever pointless thing it is that you are doing.


11) Blog about your Facebook Status

Cross-promotion is essential. http://www.facebook.com/profile.php?id=1304195&ref=profile


10) Be either the first or the last to wish someone happy birthday.

If you are first to post on their wall then everyone with subsequent birthday wishes will notice that you were first. If you are last then anyone checking the profile later will see you as the most recent posting.



9) Post on other people's Walls whenever you have any excuse to.

There are two reasons for this: 1) People will see it and think of you, and 2) The recipient is likely to reciprocate by posting a message onto your Wall boosting your implied popularity.


8) Delete any News Feed messages on your Wall that are unflattering.

For example, if someone posts on your Wall that "you are just a dumbass trying to get attention on Facebook" then apply the golden rule: They are a dumbass and their post should be deleted.


...You're Welcome

Sunday, February 22, 2009

Top 13 Facebook Marketing Tips Part 2

The eagerly anticipated Part 2...

7) Do not Tag Photos on the same day that you upload them.

This will encourage people to view all of your photos instead of just the ones that they are tagged in. Then, go back and tag all of these photos a day or two later. This second step is essential so that your act of Tagging appears in people's News Feeds for a second time (in addition to the time when you simply uploaded).



6) Do not comment on photos on the same day that you upload or tag them.

This is for the same reason as in #7. Upload photos for attention. Comment on them later for more attention...


5) Encourage people to change their settings so that YOU appear in their News Feed more frequently.

Direct them to the lower left box on this page: http://www.new.facebook.com/home.php?ref=home#/feed_prefs.php


4) Toggle your Profile Picture constantly.

This is vital. It is done to increase the number of times that you appear in other people's News Feeds. They will see not just your name, but a visual image to help keep you top of mind. Keep in mind that you do not need a constant supply of new pictures. Simply choose your best ones and toggle back and forth between them.


3) Call attention to your Relationship Status by toggling it back and forth to "Single".

This is #4, only applied to a different component of your profile. It is recommended for females only and is executed by changing your relationship status from "Single" to no relationship status listed. Now check your Wall and delete the evidence (the line item that says "Charlize is no longer single"). Wait a day, then go ahead and toggle it back to "Single". Your wall will now show a nice fresh new message reminding the world that "Charlize is now single".



2) Properly format your Profile Picture Thumbnail.

People will see this version of your profile picture more often than the entire photo itself, so it is vital that the thumbnail doesn't cut off your head.


1) Only allow other people to "co-star" in your Profile Picture strategically.

Do not take this lightly. As Confusious probably would have said, were he still alive: "When in doubt, cut them out." Others should only be allowed to appear alongside you when they are a clear value-add. Examples include: Someone of the opposite sex that is impressively hot, someone that is known to be good looking but happens not to look good in this picture (on a relative basis you will look good next to them), a cute baby, a cute dog, etc, etc.


...You're Welcome

Thursday, February 12, 2009

Birthday Gift Guidelines

[I am not serious...]

...but here are some Birthday Gift Guidelines. If you don't know what I am talking about, please check the Birthdays section of your Facebook homepage.

1) Anything that you are shipping should be sent to:

2211 Hillsborough Rd
Apt 4113
Durham, NC 27705

2) If you procrastinated, don't worry about doing the express shipping. Save the money, add it to the value of the gift, and just apologize profusely for it showing up late.

3) I wear a Men's Medium.

4) No, ice cream does not make a particularly good birthday gift.

5) Yes, I am registered at Williams-Sonoma.

6) No, I do not mind if you get me a gift on your own or if you pool together with others.

7) No, money is not an impersonal gift.

8) Whether I got you anything is irrelevant. Your birthday was a while ago.

9) No, you can never have enough Blu-Ray players.

10) Yes, a gift receipt is probably a good idea.


As usual, I am not serious, but I do mean it when I say...
...You're Welcome

Monday, February 9, 2009

"Top 5 Games - Duke/UNC in Cameron"

The Big Game is wednesday night, 9pm.





...You're Welcome